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Tips for creating amazing website content that drives traffic

SEO Steps to Take after a New Website Launch

SEO is a long-term process and results are rarely immediate, but here are some SEO Steps to Take after a New Website Launch.

Get things right from the beginning, in an SEO perspective, and you’ll save your time. If you don’t understand the best SEO practices it can leave your site in the dark which means no one will know you even exist. No clicks, no visitors, no sales.

To make the website a successful venture, you need to think of SEO steps for the new website. Otherwise, no matter how brilliant your ideas are, they don’t mean anything if they can’t be seen.

Below, we have listed some important steps that you should take whenever you launch a new website. To make sure from the beginning it’s designed to rank for its target keywords and attract as much traffic as possible from organic search.

1. Make Sure Your Domain Name Is Recognizable

Thought choosing a domain name should be done before launching, but you have to think for it after the launch as well.

Choose the best possible domain name for your site. A right domain represents your brand. Therefore, make sure your domain name is short, easy to spell and easy to remember.

When searching for your domain, use a domain search tool that allows you to check if your desired name is available.

Using keyword associates significantly with your domain name. If you pick the right domain name using keyword building techniques then content creation will be much easier.

2. Pick The Best Hosting Package

Google and other search engines effectively rank websites according to their loading time. While man y of the website owner focuses on content and tactics and fail to address most important SEO step that is “Loading Time of a website”.

Thus, all you need to do is to think first what elements you are going to add in your website. Then select a premium web hosting package that will ensure stability.

If your website never crashes and your media content loads fast both Google and potential customers will adore the fact. Because everyone needs efficiency, especially for SEO purposes.

3. Do Your Keyword Homework

Before you start adding content to your new site, you need to do a proper keyword research to find out which words your audience is using when they’re searching for your products or services.

Usually, website owners take one of these two routes:

  1. They don’t care about keywords
  2. They overload the content with keywords – this can result negatively and your website can look unattractive.

Do extensive keyword research, but do focus on the readability of the content as content is something that grasp attention of customers and readers.

4. Be Patient When It Comes To Keyword Selection

When you look at these examples of keywords, which one do you think is a better option for a new website?

  • Chinese Restaurant
  • East New York premium Chinese restaurant

Of course! The latter. Many website owners are eager to focus on popular keywords, in an attempt to perform SEO for a new website.

Once you have done the keyword research, you should pick the less-popular, long keywords. If you manage to launch a successful content campaign, there is a chance that many websites starts fight for the keyword.

Look for attainable keywords that do not get a lot of search volume across a longer time period.

SEO Steps to Take after a New Website Launch

5. Plan An Effective Architecture

Make sure to organize your website because Google loves it. Let’s discuss the effective architecture and how it impacts the SEO of your new website.

  • Google favor websites with simple architecture. So, website with thousands of subpages linking to each other is not an effective architecture. Build it as few pages as you can.
  • Fewer the pages faster the loading time. Less content will be included and website will take less loading time.
  • People will find your website easy to navigate and they will be able to find all the information required just by scrolling. This will increase your organic visit and will have a great impact on SEO for the new venture.

Consider how you can fit on one page and how to present it effectively. Compress the content because in general, people don’t like lots of clicks. Hence, make your website more readable and pleasing for both visitors and search engines.

6. Be Consistent With Your Content Plan

If you’re not consistent, you’re not taking advantage of all the opportunities you have to connect with your audience.

Creating a few pieces of content here and there might help someone understand a topic better, but they won’t help you build a meaningful relationship with your brand and your customer.

To decide whether the website is SEO friendly or not, Website activity and engagement are the important aspects. In simple words the more you post, the more people will read.

Don’t forget content length is very important. If you can’t post every day, outsource your written content from some writing tools. As all you want is to present an idea and you will have custom made content for your website.

Moreover, outsourcing is becoming essential side of website management. Small brands and website owner usually don’t have the resources to run a full-time content writing team.

7. Being Mobile Friendly Is The Key

Being mobile friendly is Google best practice, and provide a better overall browsing experience for your website visitors.

Additionally, more time is spent browsing the Internet on mobile devices, rather than on desktops. Thus, one of the key element for a new website is mobile responsive design. You have optimize your website’s UI and make it easier for people to use on mobile phones.

If you already have a website ensure to check if it is mobile responsive or not.

8. Optimize URLs

URLs are another important element but often overlooked. If your URLs have wild numbers and punctuation marks then, not only the users but search engines will also find it difficult to understand what that page is about.

Create a structure that includes following things:

  • Keywords
  • Position on site (Categories or Subsections)
  • As Few words as possible

Dynamic URLs are ugly whereas, the descriptive URLs allows visitors to figure out what the page is about just by looking at the link.

For Example:

www.example.co.uk/?p=3355474 – The dynamic URL
www.example.co.uk/topic-name – The descriptive URL

SEO Steps to Take after a New Website Launch

CONCLUSION

If you’ve built your website and implemented these steps discussed above, you’re well on the path towards SEO success. With the help of these steps, you’re setting a healthy structure for your website so it can receive more organic traffic. But remember to be patient as it takes time for search engines to index your site and start ranking it.

New websites are often difficult to promote as they are not the part of established brand yet. The only thing you should focus on is creating a site that gives users what they’re looking for and optimizing it for search engines so people can find it easier online.

These are important SEO Steps to Take after a New Website Launch to make your website rank on top.

To conclude, It takes time and lots of hard work, be creative and don’t give up if thing don’t work right away. All the best for your new website.

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